To catch the latest thoughts from Jim on current issues affecting leaders who want to take people performance to unheard-of heights, check out The Leadership Report. Sign up for The Leadership Report
|
|
Four Communication Challenges to Overcome in 2008 |
|
If you’re going to be credible with your peers and senior communications professionals, ensure you’ve done your communications theory homework,advises leadership guru Jim Shaffer.Here,using examples including Owens Corning and ConAgra Foods,he explains why.  Communication Challenges to Overcome in 2008 (170.93 Kb)
|
|
|
Strategic Communication Isn't Strategic Because You Call It Strategic |
|
Strategic work isn’t the opposite of tactical work. A lot of tactical work is required to successfully execute a business strategy. The ends of the continuum are on-strategy and off-strategy. |
|
Read more...
|
|
|
Surgically Targeting Performance Improvement Projects |
Strategic communication is more talked about than actually done. All good communication pros want to use their talents to help the company win in the marketplace. Leadership guru Jim Shaffer explains how communication practitioners at Owens Corning, Honeywell and J.D. Edwards actually accomplished dramatic business results—and how you can too.
Using Projects to Increase Performance (104.74 Kb)
|
|
|
First line supervisors give us exactly what we're asking for--every time |
|
Everyone rails against the first line supervisor. Why don't they do a better job of communicating? Why don't they lead more? Why don't they create a clear vision of what they expect of their teams and then enable those teams to succeed?
Because that would be contrary to the way we select, develop and reward first line supervisors.
|
|
Read more...
|
|
Every business leader is being confronted with the “more for less” issue. The customer is shouting at all of us. “Give me more value. If what you’re doing isn’t something I’m willing to spend my money on, stop doing it because I don’t want to pay for it.”
Customers are forcing all of us to make sure that for every dollar we spend, we get a reasonable return on that investment. One knee-jerk reaction that some misguided businesses take is simply to cut costs or do less of what they’ve always done. This may represent a convenient short-term solution, but it doesn’t necessarily get at the real issue—the need to add more value.
 More for Less (27.50 Kb)
|
|
|
Sometimes leaders need to get out of the way |
|
"90% of what we call management," Peter Drucker said, "consists of making it difficult for people to get things done."
I believe a leader has numerous roles to play, among them being to: confidently paint a picture of a better future; help determine the path to achieving that future; and create an open environment and solid infrastructure that enables people to win and share in the gains they create. Bosses who make decisions for their people may feel better about making those decisions. But their need for control saps the energy and enthusiasm of the people who have no commitment to decisions that were made for them.
|
|
Read more...
|
|
|
Four Steps To Creating High People ROI |
I've never met a senior business leader who didn't want to make more money.
Nor have I met one who didn't appreciate that communication breakdowns lead to mistakes, accidents, shoddy service, high costs and low productivity. Business leaders, especially CEOs, are eager to rid themselves of value-draining dips in performance that prevent them from hitting their numbers. As a communicator, if you can do four common-sense things well, you can not only help senior leaders to avoid these breakdowns, but you can also demonstrate how to maximize the power of communication for better business results.
Four Steps to Demonstrating Communication ROI 40.50 Kb
|
|
|
Chasing Relevance: The Communication Profession's New Entrepreneurial Breed |
A new internal communication business is rapidly emerging and it
represents the first fundamental shift in the profession’s history.
It’s good news for shareholders, customers, business leaders and the
new breed of communication practitioner that’s leading it. In short,
the old news and information business is being rapidly supplanted by a
business focused on producing outcomes rather than spewing output.
The traditional communication function is built on a model that no
longer exists.
Chasing Relevance Article (51.00 Kb)
|
|
|
